Isaac Moyer

Tailoring Engagement: Personalized Gamification for Financial Apps

Special Interest

Tailoring Engagement: Personalized Gamification for Financial Apps

Personalized gamification explores knowledge about the users to tailor gamification designs to improve one-size-fits-all gamification. The tailoring process should simultaneously consider user and contextual characteristics (e.g., activity to be done and geographic location), which leads to several occasions to tailor. Consequently, tools for automating gamification personalization are needed. The

By Isaac Moyer